Advertising Bias Essay Example for Free

Publicizing Bias Essay Showcasing and publicizing organizations are continually assuming on sex jobs and generalizations. The two people are depicted in specific manners to help cause items to appear to be increasingly alluring to the equivalent or other gender. Men are imagined as languid, moronic lazy pigs while ladies are envisioned as delicate, wonderful, sexual, and accommodating. In children’s advertisements, young men are appeared as harsh and inspired by activity games while young ladies are all the more peaceful and keen on dolls. Despite the fact that these generalizations are not in every case valid, they are what Americans have come to acknowledge about sex and society. Ads rely on painting suggestive pictures about these generalizations so as to tempt the buyer to purchase the item. Numerous advertisements utilize a messy, bonehead, habitual slouch to speak to ladies in items that are ordinarily utilized by ladies, for example, cooking things and cleaning items. By utilizing the male generalization, ladies will in general feel enabled or that they have the high ground when the typically â€Å"dominant† male is delineated as second rate. While minimizing the male job has gotten progressively acknowledged as a demonstration of politically right sexism, it is still politically inaccurate to do such to ladies. See more: My Writing Process Essay Some view this as an out of line twofold norm. Job inversion is regularly used in publicizing with ladies as the focal point of the advertisement. The most well-known utilization of generalizing with ladies is advertisements is utilizing them to advance or sell an item through sexual intrigue. Regardless of whether to a male or female crowd, ladies are depicted as incredibly wonderful and provocative and frequently in interesting stances. It pulls in men for the conspicuous reasons, and draws in other ladies since they try to be a sure way or have a specific excellent quality or highlight. Ladies are additionally publicized as delicate and agreeable as opposed to guys. Women's activists are against these kinds of generalizing in light of the fact that they trust it orders ladies. In the public eye guys and females are singled out for their hidden characteristics. These characteristics have gotten so across the board and typical, today they are viewed as generalizations. Organizations utilize these to pull in purchasers with the possibility that they are to some degree superior to the other gender here and there. The basic nature in promotions calls attention to imperfections of people and uses them to abuse certain practices or quirks that will help sell an item with its picture.

PCI, Case Study, Mia Case Study Essay Example

PCI, Case Study, Mia Case Study Paper Presentation The issue began on February 2008 when the new designated Managing Director of PCI Sdn Bhd, En Ghani investigated 2007 Financial Report and discovered there were late increments in expenses of products sold and inventories. The pace of increment in expenses of merchandise sold had been lopsided with development of deals. En Ghani was educated that one regarding the explanations behind the expansion in cost was a direct result of the present buying framework that adds to repetitive buying and high stock holding costs. Siti Aminah, the Chief of Financial Officer was approached to survey the present buying framework and proposed the need to execute another automated buying framework that would help diminish a portion of its manual tasks and simultaneously would guarantee it has the best possible controls set up. En Ghani mentioned a conventional report on current buying framework and recommendation for another framework before the following administration meeting which would be in about fourteen days time. En Ghani appointed Siti Aminah on the extraordinary errand rather than the senior Chief Production Officer and she didn't have any involvement with framework and innovation. We will compose a custom paper test on PCI, Case Study, Mia Case Study explicitly for you for just $16.38 $13.9/page Request now We will compose a custom article test on PCI, Case Study, Mia Case Study explicitly for you FOR ONLY $16.38 $13.9/page Recruit Writer We will compose a custom article test on PCI, Case Study, Mia Case Study explicitly for you FOR ONLY $16.38 $13.9/page Recruit Writer The new framework must have the option to diminish costs, improve control and give simple administration of clients and administrations in subjective and quantitative manners. CHARACTERS En Ghani : as the new designated Managing Director of Penda Cable Industry Berhad, who looked into past year Financial Report and requested conventional report from Siti Aminah. Siti Aminah : the Chief of Financial Officer that being solicited to make formal report rather from the Senior Chief of Financial Officer. CURRENT PURCHASING SYSTEM IN PCI Reason : to guarantee the acquisition of crude material (prohibit outside Aluminum link scap) that was required for the assembling of link, conductors and related items. 1) Monthly Raw Material Summary Cik Lim General Manager of Material Resources and Planning En Razi Assistant Purchasing Manager (MRMS) Review first seven day stretch of Forecasted Monthly Every month Material Requirement En Sam General Manager Purchasing (MMR)MRMS Planning Section En Razi 2) Cik Anne Purchasing Clerk RM100 000 En Ghani Filing En Min Raw Material Storekeeper RM 100 000 Cik Lim PURCHASE ORDER COCORDER CONFIRMATION CompetitiveNot En Sam En Razi Vendors Competitive Quotation 3) Suppliers Invoices Cik Lim Cik Anne Coded, Batched and Checked Invoices Delivery Store Received a) Verification Order Notes b) Account Payable Reference No. En Min c) Update Account Payable rundown in Assistant Finance Manager the PC. 4) Enclosed with the arrival receipt of check/TT for notice of installment DO,COC Vendors MaterialRAW MATERIAL STORE RMRR VCAR Financial Department (for installment) InvoicePURCHASING SECTIONShipping Document Shipping PCI BANK Document Voucher Approved Delivery Order RMS 2 Form Purchasing Clerk En Min Assistant Finance Manager Signed QUANTITATIVE DECISION | 2006| 2007| GROSS PROFIT MARGIN(Gross Profit/Revenue)| (12086851/176877312) = 0. 07| (48053370/298146915) =0. 16| OPERATING PROFIT MARGIN(Operating Profit/Revenue)| (6386819)/176877312 =(0. 03)| 35657392/298146915 =0. 12| INVENTORY TURNOVER(COGS/Inventories)| (164,790,461)/27434751=(6) | (250,093,545)/45,575,893=(5. 48)| AVERAGE COLLECTION PERIOD(Debtors/(Revenue/360))| 15,506,128/(176,877,312/360) =31. days| 8,453,275/(298,146,915/360) =10 days| Gross Profit Margin At the point when the organization shows the higher GPM, it demonstrates that the organization is better in controlling their expense of deals. PCI net revenue in 2007 is higher than 2006. It implies that the organization can deal with their expense of deals. For turning out to be years they have to settle on a concurrence with their providers to forestall crude material cost increment. Working Profit Margin When the organization shows higher working net revenue proportion, it demonstrates that the organization is productive. In light of the figuring, PCI current year shows an improvement from the earlier year. For turning out to be years, working costs as far as authoritative and selling costs should be dodged from getting increment to keep up the benefit. Normal Collection Period (Debtor) The shorter the period to gather installment from account holders, the more effective the organization is in taking care of their indebted individuals. End With respect to end, Siti Aminah can recommend just to keep up their old framework rather than new buying framework. This is on the grounds that, the present circumstance didn't brought about an excessive amount of harm to the organization, the organization despite everything can continue despite the fact that they need to purchase the crude materials in more significant expense. PCI isn't the main organization that have issue in buying their crude materials yet all the buying offices over the business experienced comparable difficulty. Their primary quandary included setting up and keeping up gainful provider connections, standing up to the issue of cost increments and guaranteeing gracefully amount. What they need really do is to compel providers to keep costs low when the expense of crude materials diminishes. They can all the more likely do this by keeping their own tabs on the crude materials advertise.

Humanism The Renaissance And M Essays -- essays research papers

Humanism      The presentation of the idea of humanism significantly influenced the Renaissance. The Humanistic impact molded Renaissance craftsmanship, composing, training and scholars, its thoughts were spread among all parts of life. Machiavelli’s works during the Renaissance were additionally influenced by the thoughts of humanism. His thoughts mirror the contemplations of humanism in the manner he thought governments and social orders ought to be sorted out.      Humanism’s impact on workmanship was self-evident, it could be seen gradually invading all workmanship all through the Renaissance. At the asking of the Renaissance, most workmanship was dim and grim. The works depicted individuals doing exceptionally modest work, the individuals didn't appear to be glad and their apparel was exceptionally plain. As the Renaissance advanced and humanism’s impact was more felt the canvases utilized lighter hues, the individuals in them were grinning and their garments commonly included gold trim or highlights. The late Renaissance craftsmanship additionally has a bigger spotlight on religion, as humanism propelled individuals in numerous structures by the utilization of religion.      Humanism occurred with the possibility that an individual ought to have adjusted training covering numerous parts of society particularly history, geometry, and craftsmanship. During the renaissance as the thoughts of humanism spread, particularly in its instructive sense, more schools and colleges were raised and a much higher level of individuals were forma...

Adaptation Syndrome :: essays research papers

What Is General Adaptation Syndrome (GAS) General Adaptation Syndrome is a hypothesis defined in 1936 by Dr. Hans Seyle, a commended figure in the field of pressure inquire about. Gas delineates the procedure of delayed introduction to worry by isolating practices into 3 phases. The Alarm Reaction, Resistance and Exhaustion Stage. This social model is such a significant instrument in the investigation of stress look into on the grounds that it clarifies both the physiological and mental impacts of weight on the human body. The Alarm Reaction Stage All Stress is brought about by outside upgrades; the prompt reaction to these difficulties or dangers is the Alarm Reaction stage. In the A.R.S. this view of a compromising circumstance brought about by the mind sends biochemical messages to different pieces of the body, bringing about real changes, for example, expanded or unpredictable heart pulsates, shallow quick breathing or muscle strain (allude to informative supplement xxx). It is this physical responses that describe this beginning time is the GAS model. (Creator, pg#).      Dr. Selye preformed the vast majority of the early work on the adjustment disorder. His examinations when all is said in done took a gander at unsafe upgrades on the reaction of the body. In an investigation, Seyle uncovered countless rodents to a refrigerated room where the temperature was close freezing,(Author pg#) â€Å"†¦during the initial 48 hours they built up the normal indications of the caution response. This was demonstrated by killing ten creatures toward the finish of the subsequent day; every one of them had enormous sans fat adrenals, little thymuses, and stomach ulcers.† (Seyle, 1956; 88). This trial led delineated the immense number of physical changes the body experiences in distressing circumstances.

Stroke Brain Symptoms

Stroke Brain Symptoms Stroke Data on Stroke What is a stroke? A stroke is an ailment particularly like a respiratory failure, yet it happens in the cerebrum. The veins in the mind can get stopped up or impeded from various sources. An ischemic stroke can be because of a coagulation or embolism of the vessel; or atherosclerosis, solidifying of the supply routes by a greasy store known as plaque, can be the guilty party. A stroke can likewise be brought about by a drain from a burst vessel which can be because of an aneurysm or hypertension. At the point when any of these conditions happen, the cerebrum doesn't get enough oxygen; and the synapses bite the dust. Since every region of the mind controls an alternate body work, the impacts of a stroke on the body can fluctuate extraordinarily. Contingent upon which some portion of the mind is influenced, one can encounter changeless leftover conditions, for example, loss of motion, aphasia (powerlessness to talk), dysphasia (trouble with discourse), seizures, dysphagia (trouble gulping), and dysarthria (slow or distorted discourse). A stroke can cause slurred discourse and can affect the gulping system which can prompt yearning pneumonia. An eating regimen of thickened fluids can be a useful anticipation apparatus. How would I realize that Im having a stroke? The admonition indications of a stroke include: Abrupt deadness or shortcoming of the face, arm, or leg, particularly on one side of the body. Abrupt disarray, inconvenience talking or comprehension. Abrupt difficulty finding in one or the two eyes. Abrupt dazedness, loss of parity or coordination or inconvenience strolling. Abrupt extreme cerebral pain with no known reason. On the off chance that you or a friend or family member encounters any of these side effects, call 911 promptly and look for treatment at the closest medical clinic. A coagulation busting medicine called tissue plasminogen activator (tPA) is accessible that can separate or break up this coagulation and forestall perpetual harm; in any case, treatment must start inside three hours from the beginning of manifestations. Quick treatment drastically improves your opportunity of recuperation. While tPA is a sheltered treatment for a stroke because of a coagulation, it can't be given if the stroke is because of drain. This would build the draining and cause considerably more harm. You will see that every one of these notice finishes paperwork for a stroke are of unexpected beginning. The side effects of a stroke happen quickly. Once in a while, these side effects can happen and keep going for just a couple of moments. It is essential to pay attention to these indications since they are an instrument for the body to caution us of conceivable looming fate. These side effects might be an indication of a TIA or a â€Å"mini-stroke†, which can be an admonition indication of a considerably bigger stroke. A TIA doesn't cause lasting harm like an all out stroke does. When a stroke has happened, the cerebrum tissue can't recover itself; and the harm can't be turned around. How is a stroke analyzed? So as to help decide the reason for a presumed stroke, a doctor will frequently arrange a x-beam called a CAT examine. Another test that can give a significantly more point by point perspective on the mind is Magnetic Resonance Imaging study or MRI. Patients that have a pacemaker or any sort of metallic embed are not possibility for a MRI because of the powerful attractive field required for this test. Likewise, patients that are claustrophobic will be unable to endure the kept space of a MRI, Another advantageous system offered is a Magnetic Resonance Angiogram of the mind which can distinguish a region of anomaly minutes after the blood stream to a region has stopped. An ordinary MRI may not distinguish a stroke until as long as 6 hours after it has begun, and a CAT examine in some cases can't identify it until it is 12 to 24 hours old. What would i be able to do to forestall a stroke? There are numerous things that should be possible to forestall or bring down your hazard a stroke. They incorporate a solid exercise program, an eating routine high in natural products, vegetables and fiber and low in fat and salt, and shirking of liquor and tobacco items. Predictable control of incessant conditions, for example, atrial fibrillation of the heart which cause the blood to pool and clump in the atria, diabetes, hypertension, and corpulence, and to experience standard physical tests and checking of blood cholesterol levels all assistance to diminish your hazard for stroke. Prescription treatment is another approach to diminish your danger of stroke. Anticoagulant or antiplatelet prescriptions, for example, Aspirin, Plavix, and Coumadin and Heparin might be endorsed by a doctor for stroke anticipation or treatment. These meds slender the blood and help to forestall cluster development which can make a trip to the cerebrum and cause a stroke. Since I have had a stroke, is there a powerful treatment? Sadly, the lasting harm that can happen from a stroke can't be switched; in any case, the avoidance program itemized above can diminish your danger of having a subsequent stroke. A thorough treatment and rehabilitative program might be amazingly useful in learning exercises of day by day living and recovering some control of your life. Frequently, patients figure out how to wash and dress themselves freely. Family and guardians can assume a gigantic job in this procedure and work with their adored one to fabricate muscle quality. A steady, understanding and empowering condition can do some amazing things in assisting with maintaining a strategic distance from the burdensome side effects that regularly happen after a stroke. A newly discovered or reestablished enthusiasm for an interest, for example, playing an instrument can likewise be a helpful treatment for a stroke casualty. Recovered March 11, 2008 from the American Stroke Association.org site: http://www.StrokeAssociation.org Recovered March 11, 2008 from the Safe-Stroke Awareness for Everyone site: http://www.StrokeSafe.org Recovered March 11, 2008 from the National Stroke Association site: http://www.Stroke.org Recovered March 11, 2008 from the MedicineNet.com site: http://www.MedicineNet.com

Feasibility study on contract management

Feasibility Study Sample Essay Introduction This is a feasibility study on the proposed Xanadu contract management system. This study aims to prove or disprove the financial prudence of creating and implementing the said system. The proposed contract management system will be responsible for handling outsourced system development contracts. This feasibility study was commissioned by Sr. Vice president of the Xanadu Bellevue Branch, Ann Casey, with authority from the corporate headquarters in George Town, Cayman. The investigation has been executed by the Alpha group whose members include John Tyrion, Grace Stark, Alex Snow, and Arya White. The new system is aimed at processing invoice data, as well as accrued expenses. It is also integrated with a vendor interface to facilitate interaction with the vendors. The key advantage of the new system is reduction or elimination of manual labor and paper work required for the monitoring of contractual payments, which are all prone to human error. This gives the Bank of Xanadu a competitive advantage. Systems Request Summary The bank of Xanadu has recently decided to outsource all its programming work to outside development firms. The proposed system will be responsible for controlling the payments to these development firms. The scope of the project is discussed below. The system should be capable of accepting, processing, and storing the inputting of contractual information as soon as it is received. This information will include invoicing data and accrued expenses. It should also have a vendor interface to provide information to the vendor’s queries. The system will be equipped with internet capability. This will enable the vendors to access it remotely. It will track the bill incurred on the contracts, compare the invoicing to the contract schedule, and record the work performed for the purposes of comparing it to the scope of the system being developed under the contract. It should store all this information on a database to enable the branches and to prepare monthly reports on the expenditure on programming contracts. The system will not be responsible for handling contracts outside those of programming nature. It will not have centralized databases as each of the banking centers are responsible for managing their own expenses. The system will also not be responsible for conducting feasibility studies before the contracts are signed, although the reports it generates can be used to plan for future contracts. The system will reduce the amount of workforce put aside to monitor contractual payments. This will reduce the wage expense for the entire Xanadu group. The employees will also appreciate the ease of recording invoices and producing reports. This will increase their motivation. The Bank of Xanadu will gain competitive advantage as a result of implementing this new system. This is because it will reduce the cost me accounting for contracts. It will also gain from the ease of obtaining information to use in strategic decision making. An example is a situation where the managers at the banking centers or at the headquarters would use the information from the generated reports to compare between bidding contractors. Background Founded in Bellevue, Washington, the Bank of Xanadu has risen from a small bank with three branches in Washington to a global banking group with 2000 branches located all over the continents. It started as a savings and loans bank and spread all over the United States before penetrating the world market using mergers and takeovers. The most recent takeover was in 2012. In the takeover, Xanadu Bank acquired Utopia National Bank. This progress has been made in duration of 30 years due to a culture of always placing the customer’s interests in front of the company’s. Its 100000 employee strive to conform to banking ethics when dealing with its over 10 million customers worldwide. Beginning 2010, the headquarters of the bank were relocated to George Town, Cayman. This was due to the absence of direct taxation in the islands. Small branches in the United States report to banking centers, which in turn report to the headquarters in the Caymans. The international banking centers have the independence to operate in their separate countries. They also, however, report to the headquarters on their operations. The banking centers have the freedom to create their own structure. The human resource includes accountants, contract personnel, loan supervisors, retail, and information system personnel. They are responsible for keeping their own accounts and tracking their expenses, except those involving the whole group, which are handled by the headquarters. The new system has been found necessary for integrating all departments, thus making it easier and efficient to track financial details. The new system is also aimed at reducing the number of unnecessary workers, thus maximizing the profits. Recommendation for Action The system will be developed using the Structured Systems Analysis and Design method (SSADM). Computed below are the Net Present Value and Return on investment of the proposed system. The feasibility study will look at the value of outsourcing the Contract management system. This will be compared to retaining the programming employees to develop an in-house system. Net Present Value (NPV) The net present value compares the future returns on a given investment to the cost that will be incurred investing in the project. In this case, the returns will be the savings made by reducing the salary and the benefits that would be due to the redeployed employees. The Net Present Value in this case is comparing the total savings adjusted to the 8% discount rate to the Development cost that would be involved in developing the system. This is a positive net present value of over $8.9 million. This means that it would be a good financial investment to replace the in-house programmers with outsourced labor to develop Xanadu systems. Return on Investment The ROI will calculate the percentage return on an investment. The formula for calculating ROI is (Return-Investment/Investment * 100). The ROI is 291.6% which is more than enough to justify outsourcing programming services to develop Xanadu’s system. The NPV also recommends the development of the system as is it positive. Assumptions The expenditure used to calculate the Net present value, and the Return on investment has not put into place the fees in training the workers of the new systems. The Feasibility study has assumed that there are no legal fees to be incurred in case of a contractual breach. The discounting figure used (8%) has been assumed to be constant throughout the period under consideration. In calculating the Costs and Benefits of the redeployed employees, the effects of inflation have not been factored. Issues for the user to consider Will the redeployed employees seed legal redress for perceived unlawful termination? Who are the persons who will be authorized to access the data recorded and stored on the new system? Will the company’s already existing hardware be able to handle the running of the new system? Are there better System development methodologies that will ensure the success of the contract management system? Will the outsource programmers understand and meet the ethical standards that are the culture of Xanadu Group?

Literary Criticism and Review - Free Essay Example

The Necklace, A Perfect Day for catfish, Everyday Use, Boys and girls, this blessed house and Sure thing portray the themes of marriage, materialism, and identity in different yet almost similar ways. This literary criticism discusses in detail the idea of marriage in This Blessed house, The Necklace and A perfect Day to banana fish. It also addresses the topic of materialism in The Necklace, Everyday Use and A Perfect Day to Banana Fish. It further examines the idea of identity in Boys and girls, This Blessed House, and Everyday use. A summary of the main points drawn in this writes up included. Marriage The theme of friendship depicted in the short stories This Blessed House. The author informs us that Sanjeev and Twinkle know one another at a birthday party. Twinkle was impressed by Sanjeev because of the way she refilled her teacup during their conversation. After only four months of frequent visits and long phone calls, Sanjeev marries Twinkle and moves in with her to a new house. Their wedding attended by people that Sanjeev could hardly recall from his childhood. Modern day relationships are characterized by two people infatuated with each other. The infatuation leads them to believe that they are in love and as a result, they rush into marriage without taking time to know each other. Unlike the traditional relationships where the couples were forced to marry each other with or without their consent, Sanjeevs and Twinkle then introduced to each other by family friends. Introduction of people through friends is standard on the present days. After rushing through marriage, Sanj eev begins to question if he loved Twinkle. The doubt provoked by Twinkles fascination with Christianity when she finds several sculptures in her new house. According to Sanjeev, he expects that being from the Hindu religion Twinkle would show no interest whatsoever in Christianity. He notices negative traits such as Twinkles laziness and her inability to cook most Indian dishes. He laments in regret how his parents had sampled different girls for marriage who were equally hard working. Their relationship depicts two strangers who have not courted long enough to cope with their differences. Twinkle and Sanjeev represent the reality of modern-day marriage as rushed as a result of desperation. In the text, the necklace, Guy de Maussapant conveys marriage as the only means that women hoped to maintain or become wealthy. Maussapant reveals this by introducing us to the character Madame Loisel. The young lady is born to parents from the lower class. Madame Loisels parents are artisans . The author depicts the role as a woman who had gotten used to the lower standards of living and had no ambitions whatsoever on the type of man she would marry. From the authors description, it is predictable that Madame Loisel was bound to settle for any man that showed any interest to marry her. She decides for a little clerk at the ministry of education. Madame Loisel spends most of her time lamenting on how she wishes that her husband could provide her with the delicacies and the extravagant life she craved. The fact that she is married off to a poor man consumes her and causes her to have a low self-esteem. Maussapant informs us that she has a wealthier friend whom she hates visiting. Madame Loisel alienates herself from her best friend.Her husband is prosperous, and that makes her suffer. Madame Loisel is unhappy with her marriage because she desires the lavish life. The state of her unions changes ten years down the line when she loses Madame Foresters diamond necklace, and the couple cooperates to pay off the debt (Cohen). J.D Salinger, in the text A Perfect Day to Banana Fish, describes a single kind of marriage. The author introduces us to two characters namely Muriel and Seymour. Seymour is Muriels husband. Seymour has post-traumatic stress disorder due to his experience at war. Muriel is least concerned about the well-being of her husbands mental condition and focuses on the wealth benefits she gets. When Sybil meets Seymour lost in thought at the beach and asked him about the whereabouts of his wife, he tells her she is at the salon getting her hair dyed mink or making dolls for the sick child. The response is a lie to Sybil to cover up for his self-centered wife. The author depicts this marriage as a selfish marriage. The conclusion based on the fact that Muriel does not offer any emotional support required helping her husband recover from post-traumatic stress disorder, and therefore he has to spend his time around Sybil who is only an innoc ent child. Materialism The theme of materialism has been brought out in The Necklace, Everyday use and A Perfect Day for Banana Fish. In the short story called The Necklace, the author introduces us to a homemaker who desires to have a more satisfying life. Madame Loisels perfect experience is that in which she can afford anything she likes. However, her aspirations cut short because she is married to a little clerk in the ministry of education. Madame Loisels friendship with her best friend limited because of their apparent differences in their social statuses. The epitome of Madame Loisels materialism is depicted when her husband comes home bearing an invite to Madame Ramponneau party that is exclusive. The husband expects her to be happy because he is among the few people at his office to be invited to such an individual. In an unexpected turn of events, Madam Loisels breaks down into self-pity. The wife laments that she has no dress to wear to the party and everyone is going to know that she is poor. After futile efforts of the husband convincing her that to wear her theatre dress, he offers to buy her dress with money that he has been saving up for a gun. Madame Loisel further claims that she has no jewelry to accessorize in the suit. The husband advises her to borrow jewelry from Madame Frostier. Madame frostier lends her a diamond necklace. The author describes how Madame Loisels beauty stands out at the party and how much she loves looking vibrant and beautiful. Madame Loisel remembers with nostalgia how cute she looked at the side. We can conclude from her fantasies that that was the only day she truly lived. Materialism, in a perfect Day to Banana Fish by J.D Salinger, has been brought up by the character of Muriel. Muriel is a materialistic lady who is willing to stay with a mentally ill husband due to the material things he can provide for her. In a conversation with her mom, Muriel dodges a question about the stability of Seymour and discusses a dress. She states th at the suit was ugly similar to the one that they saw in Bonwits window. We would expect that her priority would be trying to help her husband cope with post-traumatic stress Disorder. In another scene, Sybil meets Seymour at the beach and asks him about the where about of his lady. The ex-soldier claims that the wife is at the salon getting her hair dyed mink. The fact that Muriel is willing to put her life in danger married to a mentally unstable person without necessarily caring about him getting better concludes that she is very materialistic. If Muriel were more emotionally supportive of her husband, he would not have committed suicide. In the story, Everyday Use the theme of materialism has been brought out through Wangero. The story depicts an innocent girl (Dee) born of a single family who changes when she becomes learned. Dees mother and Maggie are illiterates, and they have grown accustomed to that kind of life. When Wangero returns home, she is a different person who a ppreciates her African roots more than she did before. The unusual twist of events because Dees mother believes in the connection that is evident in families. Wangeros materialistic nature sets in when she wants specific quilts that her mother had promised her sister all to herself. The author informs us that she had been offered the same quilts by her mother before she joined college but claimed that they were too old-fashioned. Wangeros material nature also reveals itself when she spots the churn during a meal. Dee jumps ecstatically and stands to a corner and claims that the churn top is what she needs. In this text the reader can relate Wangeros materialism to the exposure, she finds after pursuing further education. The conclusion is drawn based on the fact that her younger sister, although her mother had promised her the quilts, lets Wangero have them. However, Dees mother intervenes by taking the quilts off Wangero by force and gives them to Maggie. Identity In both genders, the theme of identity revealed through the narrator who is female. Unlike the assumption that she will act like the girls and stay the narrator rebels indoors from being ladylike. She grows attached to her father more than her mother. The narrator respects the work of his father. The narrators mother wishes that Lard would help his father more so that her daughter can stay indoors. An incident happens, and the narrator realizes that she can object to some stereotypes without necessarily trying to do chores meant for boys. The theme of identity revealed through Twinkle and Sanjeev in the story The Blessed House. Sanjeev is a sensitive person and cares about the opinion of passersby when they spot the statue of the virgin marry on his property. Twinkle on the other and is a free spirit. She is curious and adventurous. Twinkle is aggressive with her identity as she corrects Sanjeev who lies to his colleagues that her name is Tamina. In the book Everyday Use, Wan gero knows very little about her identity. The heirlooms are Maggies and her familys true identity. She is misinformed about how quilts are made even thug she appears to be deeply rooted in her African tradition. Conclusion The theme of marriage ten depicted in the short stories This Blessed House. The author informs us that Sanjeev and Twinkle were introduced to one another at a birthday party. After only four months of frequent visits and long phone calls, Sanjeev marries Twinkle and moves in with her to a new house. Their relationship depicts two strangers who have not courted long enough to cope with their differences. Twinkle and Sanjeev represent the reality of modern-day marriage as rushed as a result of desperation. In the text, the necklace, Guy de Maussapant conveys union as the only means that women hoped to maintain or become wealth. Madame Loisel spends most of her time lamenting on how she wishes that her husband could provide her with the delicacies and the extravagant life she craved. Madame Loisel alienates herself from her best friend. Her husband is wealthy, and that makes her suffer. J.D Salinger, in the text A Perfect Day to Banana Fish, describes a single kind of marriage. The au thor introduces us to two characters namely Muriel and Seymour. The author depicts this marriage as a selfish marriage. The conclusion based on the fact that Muriel does not offer any emotional support required helping her husband recover from a post-traumatic stress disorder, and therefore he has to spend his time around Sybil who is only an innocent child. In the Necklace, the epitome of Madame Loisels materialism comes when her husband comes home bearing an invite to Madame Ramponneau party that is exclusive. The husband expects her to be happy because he is among the few people at his office to be invited to such an individual. In an unexpected turn of events, Madam Loisels breaks down into self-pity. The wife laments that she has no dress to wear to the side and everyone is going to know that she is poor. Materialism, in a perfect Day to BananaFish by J.D Salinger, has been brought up by the character of Muriel. In a conversation with her mom, Muriel dodges a question about the stability of Seymour and discusses a dress. The fact that Muriel is willing to put her life in danger married to a mentally unstable person without necessarily caring about him getting better concludes that she is very materialistic. In the story, Everyday Use the theme of materialism has been brought out through Wangero. The story depicts an innocent girl (Dee) born of a single family. She changes when she becomes learned. Wangeros materialistic nature sets in when she wants specific quilts that her mother had promised her sister all to herself. Wangeros material nature also reveals itself when she spots the churn during a meal. Dee jumps ecstatically and stands to a corner and claims that the churn top is what she needs. References Analysis Of Conflict In Jhumpa Lahiris This Blessed House. 5 Dec 2017. 123HelpMe.com. 6 Dec 2017 https://www.123HelpMe.com/view.asp?id=160876.. Chris Sabatino, Brigid McCusker, Chris Boutsikaris and Sam Pastuzyn. A PERFECT DAY FOR BANANAFISH themes. n.d. weebly. 6 Dec 2017 https://salingerbananafish.weebly.com/themes.html. Cohen, Madeline. Suduiko, Aaron ed. The Necklace Themes. 29 October 2016. Gradesaver. 6 December 2017 https://www.gradesaver.com/the-necklace-and-other-stories/study-guide/themes. E, Charles. Boys and Girls Themes and Meanings Comprehensive Guide to Short Stories, Critical Edition Ed. May 2004. Notes. 6 Dec , 2017 https://www.enotes.com/topics/boys-girls/themes#themes-themes-and-meanings. Everyday Use Themes at a Glance. n.d. notes. 6 Dec 2017 https://www.enotes.com/topics/everyday-use/themes. Ives, David. The Sure Thing. Ives, David. . . . 1988. Lahiri, Jumpha. This Blessed House. interpreter of the maladies, 1999. Maussapant, Guy de. The Necklace. n.d. McKeever, Christine. Weinbloom, Elizabeth ed. Interpreter of Maladies This Blessed House Summary and Analysis. 27 November 2011. GradeSaver. 6 December 2017 https://www.gradesaver.com/interpreter-of-maladies/study-guide/summary-this-blessed-house. McManus, Dermot. . A Perfect Day for Bananafish by J.D. Salinger. , 8 Sep. 2014. The Sitting Bee. The Sitting Bee. 6 Dec 2017 https://sittingbee.com/a-perfect-day-for-bananafish-j-d-salinger/. no_one. Boys and Girls. 28 April 2004. Everything. 6 Dec 2017 https://everything2.com/title/Boys+and+Girls. Salinger, J. D. A Perfect Day for Bananafish. Salinger, J. D. A Perfect Day for Bananafish. New York: The New Yorker, January 31, 1948. , pages 21-25. SparkNotes Editors. SparkNote on Everyday Use. 5 Dec. 2017. SparkNotes.com. SparkNotes LLC. 2007. . 6 Dec 2017. SparkNotes Editors. SparkNote on A Perfect Day for Bananafish. 5 Dec 2017. SparkNotes.com. SparkNotes LLC. 6 Dec 2017 https://www.sparknotes.com/short-stories/a-perfect-day-for-b ananafish/themes.html. SparkNotes Editors. SparkNote on Everyday Use. 2007. SparkNotes.com. 6 Dec 2017 https://www.sparknotes.com/short-stories/everyday-use/citing.html. The gender conflict in Munros Boys and Girls. n.d. https://www.engelska.uu.se/digitalAssets/299/c_299583-l_1-k_a-level-discussion-essay.the-gender-conflict-in-boys-and-girls.pdf. Walker, Alice. Everyday Use. 1944.

Reflection on the Evolution of Resilience Free Essay Example, 1500 words

It is really quite essential to state that Werner (1989) briefly noted the need to evaluate intervention programs in greater depth to determine more accurately how these programs could effectively assist children identified to be vulnerable and at high risk to develop resilience despite adversities. Finally, it is one s personal contention that the lessons provided by both Werner (1989) and Walsh s (2002) studies on protective factors and key processes to develop human resilience are instrumental in recognizing the most effective interventions that could determine the success or failure of people at risk through life. These lessons are most interesting in terms of providing information which is beneficial and applicable in contemporary and future settings, as practitioners in psychology realize that theories and concepts on human resilience continue to evolve through time. As more families and societies encourage independence of children from parents, lessons gained on protective fa ctors and key processes help to recognize that most of the factors continue to change through developments in the external environment. Therefore, one firmly believes that aside from focusing on the ability to identify these protective factors, practitioners must assume a proactive stance in anticipating how future trends in the global environment would influence and affect these key processes and how these would influence human resilience in the future. We will write a custom essay sample on Reflection on the Evolution of Resilience or any topic specifically for you Only $17.96 $11.86/page (2) Does the stainless steel metaphor suggest that only the lucky few are resilient because they carry a particular trait or personality characteristic?

Gen200 Continuing Academic Success Essay - 1253 Words

Academic Success xxxx University of Phoenix GEN200 – Foundations for General Education xxxx xxxx Academic Success Technology and industry is growing at an ever increasing rate, and each year there are new devices or concepts adopted by business wanting to be on the cutting edge. Workers and leaders also need to stay on the cutting edge as well if they desire to excel in their careers. Often, this means that the working adult will return to a learning environment to earn a certification or degree in their field. Returning to school can be tough in these economically changing times; however, successful adult students will establish clear educational goals to gain higher responsibility and pay increases in their current†¦show more content†¦These smaller goals can span any amount of time, short-term or long-term (Massey, 2014). Having smaller sub-goals will help make the main goal appear more achievable, and celebrating the completion of each of these sub-goals will serve as a catalyst to keep the student excited and motivated as they continue along their educational journey (Williams, 2014). By not setting smaller goals and missing larger goals, students will get discouraged and feel like failures (Williams, 2011). To travel more smoothly along their educational journey, it is also helpful to students to have a good understanding of their personal learning style. For example, I have discovered that I learn best by reading, audio or demonstrational video. In sitting through a lecture, I find myself easily distracted by the presenter’s mannerism or style. Having good reading resources, listening to recorded lectures, or viewing technical videos allows me to productively maintain my focus. Others may not be as comfortable with reading, and would prefer learning in a live lecture environment. Knowing their learning style and using it to their advantage will provide the student with the assurance that they will learn productively and stay on track with their goals. An excellent approach toward reaching educational goals is to utilize the many rich resources available to college students today. These resources can be both internal and external to the school environment. Using any or all of theseShow MoreRelatedGen 200 Personal Responsibility Essay777 Words   |  4 PagesPersonal Responsibility Goes Hand-in-Hand with Success GEN200 September 30, 2012 1 I define personal responsibility as being in charge of myself. Personal responsibility goes hand-in-hand with success because it is possible to fail if I am undisciplined with my time management. Being undisciplined can cause me to procrastinate. Maintaining good health is vital to my academic success. I must be aware of the consequences of managing my health poorly. Controlling stress levels ensures that I am

Problems with Public Schools Essay - 4426 Words

Problems with Public Schools In order to fully understand the issue of school vouchers, we must examine first the current situation in public schools and identify the problems. Then, we must look at the effect vouchers will have on these problems. Finally, we must discuss the objections to vouchers leveled by their main political opponents. In order to examine the potential benefits of school choice, we must first look to the current situation in American education. Public schools today are in a state of crisis, while access to private schools is diminished because the private schools cannot adequately sell what some are giving away for free. The organizational structure of these public schools is inherent to the centralized and†¦show more content†¦As Tyson put it, ?To many in the business and policy communities, it was certainly unfortunate if Johnny couldnt read, hut it was a national disaster if he couldnt satisfy the job [requirements] of the American economy.? Beyond the area of skills-based education, public schools are sadly lacking in liberal arts education. It is well known that education in the US has fallen behind many other countries internationally. We are behind most other countries in both science and math education (Morrone 2000, U.S. EPA 1996). More specifically, the US ranks 18th out of 21 countries in math as a result of the dominance of progressive education techniques replacing traditional learning (Bernstein 2000). Even here in college, where the students represented are among the top in the nation, problems with objective math prevail. Baya Tuvshintugs, one of the international students on our debate team recalls her shock as she tutored college students in math, saying, ?I was teaching college students 4th grade math.? The Ayn Rand Institute (2000) puts it best, saying, ?American education is in ruins. Students can?t read, write, add or think?. Parents who can afford to, send their children to private schools, in t he desperate hope of finding sane teaching?. More than ever, employers are left to pick up the pieces, training school graduates in the basic skills necessary for working life.? These problems are exacerbated for African-Americans. AccordingShow MoreRelatedDefinition Of The Problem Of Public Schools776 Words   |  4 PagesChapter 1: DEFINITION OF THE PROBLEM Introduction Education is the foundation of success. â€Å"The operation and oversight of public schools in the United States is typically the responsibility of states and local communities†. (Anderson, L.) Parents make decisions about their children s education with the hope that they are receiving a quality education that prepares them for college and eventually a successful career. 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Study questions Essay - 1333 Words

Anthr 110 Gender, Age and Culture Instructor: Franà §ois Larose Study Questions Fall 2012 Instructions: In preparation for the exams, here is a list of study questions for each chapter. What you need to know from the text is covered in these questions. For all these chapters, you need to be familiar with the definitions (technical terms) highlighted in the text. Also, while there will be no direct questions on the grey boxes in these chapters, I strongly suggest you read them. They provide real-life examples of the concepts discussed in the chapter and you might be asked to provide examples in the exams. You can use these examples if appropriate. Reading the textbook is not just a matter of memorizing. Understanding the†¦show more content†¦9. What are the critiques of the public/private dichotomy? 10. Summarize Weber’s, Gramsci’s and Foucault’s models. Chapter 9. Embodying Politics 1. 2. 3. 4. 5. 6. 7. 8. 9. How is the perception of the body a cultural construct? Explain the different forms of social control of the body? Why does it primarily impact women? How can the body be constructed or used symbolically? How is embodiment affected by culture? How has medicine created different perceptions of the body? What is the commodification of the body? How does it impact men and women? How does it vary cross-culturally? Anthr 110 Gender, Age and Culture Instructor: Franà §ois Larose Study Questions Fall 2012 Chapter 10. Minding Gender and Difference 1. 2. 3. 4. 5. 6. Explain the differences between personalities, identities and subjectivities. Summarize Freud’s, Mead’s and Chodorow’s models. What are the critiques of the models? How are identities shaped? How are subjectivities different from identities? How does the study of language help understand the construction of identities? Chapter 11. Reproducing Gender and Difference 1. 2. 3. 4. 5. 6. 7. 8. How are sex and sexuality socially constructed? 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Walmart and KFC Competitive Strategy †Free Samples to Students

Question: Discuss about the Walmart and KFC Competitive Strategy. Answer: Introduction It is required that one choses two organization for the purpose of development of this paper. In further context one needs to make an effective analysis of this two organizations by looking at some of the strategies and theories they apply. Therefore, in my case I choose Walmart and Google. My first focus will be on Walmart. Walmart as it is popularly known evolved from Sam Walton who had great goals and values about customer service. Mr. Walton had the belief of leadership via service. The belief of genuine administration relies upon willing administration which was enter rule in working of Walmart, this choice drove the organization which made it go for more than 50 years (Corporate, 2011). The reason behind me choosing Walmart is because it changed the face of retail business. Additionally, the aspect of Sam Walmart doing the unexpected by building his business by offering low prices and great service. The aspect of the strategies it applied is also one that made me focus on Walmart. Now lets look at how Walmart was able to achieve its current standing in the retail corporation system. First, lets consider the CAGE for international business aspect. Scholars such as (Pacelle, 2016) argued that Walmart would battle when they exited Arkansas and got to places like Alabama which was 600 miles from Arkansas. They, we further discouraged that their strategy would fail in New Jersey and New York. But, the management to the organization believed that using the CAGE aspect their business model would perform well both at home and overseas despite the sceptics back home. As of 2004, we observe that Walmart was able to make high profits in countries that resemble United States along administration, geography, culture and economic dimension, whereas in countries without these aspects became unprofitable. Therefore, the CAGE aspect enabled them in identifying the regions that they should create investments in, as for those countries with different kind of CAGE elements they h ad to look for other strategies. Hence, consideration of the CAGE aspect has made them relevant in the retail business industry. The company had also developed some strategies for running their business which has made them very competitive in their industry. For instance, in acquiring Wal-Mart acknowledged scale economies in getting on account of its more than 50 percent bit of the general business position in discount retailing. Notwithstanding the way that Wal-Mart may be the best customer for buyer thing creators, it deliberately did not end up being too much dependent on any one shipper (no single vender constituted more than 4 percent of its general purchase volume). Further, Wal-Mart had impacted its around 3,000 venders to have electronic "catch ups" with stores to diminish general demand area and dealing with costs for itself and its vendors (Casadesus-Masanell Heilbron, 2015). This made them aggressive contrasted with their adversary associations. Another business innovation they had was that, in the early years, Wal-Mart's procedure was to construct extensive rebate stores in little country towns. The areas brought about lower working costs, particularly finance and lease. Contenders, for example, Kmart, which were centred on extensive towns with populaces of more than 50,000, overlooked Wal-Mart (Varadarajan, 2017). This fabricated powerful section hindrances as it turned out to be exceedingly uneconomical for contenders to enter locales Wal-Mart had officially soaked. Hence, this strategy made them to remain relevant till now the in the retail industry. Kentucky Fried Chicken (KFC) Kentucky Fried Chicken (KFC) tends to be one of the remarkable fast food outlets worldwide with the subject "It's finger lickin' unbelievable. It was established by Colonel Harland. It has incomprehensible tasting chicken which has ended up being synonymous with KFC and has been delighted in by individuals now and into the not all that far off comprehensive. The piece of the having a framework which empowers them to work comprehensive is the reason for me picking it as a logical examination affiliation. Concerning the system being used. KFC applies the impediment structure while plotting the menu in KFC as a strategy to deal with oversee consent to the district taste and culture by other than offering meat based things, for instance, ground sirloin sandwiches or kebabs, pork based things, for instance, ribs and other nearby fragment. On the other hand, in light of the present market change in China, KFC have acclimatized the Chinese social parts into its western affiliation style, thusly confining a between social affiliation mode. China's advantageous cash related progress has opened its entryway for the fast-food industry and draw in KFC to utilize avoidance framework to let Chinese to have the opportunity to encounter western way of life with standard Chinese social implanted in it (Curtis and McCluskey, 2007). At appear, there are more than 1,000 restaurants in China and they are right now connecting at the rate of regular 200 stores for reliably. In 2010, Yum! Brand, the parent relationship of KFC Corporation expects 36% of their general $2 billion working central focuses from 3700 diners in China. The achievement of KFC in China has lead Yum! Brand Inc to be the best remote relationship in China with 40% bit of the general business beating contenders such as McDonalds (Turner, 2011). Hence, the affiliation mode applied KFC has shown that the connection has the versatility to fit in with different social and customary changes making them critical in the sustenance business. The company also has efficient business policies for their employees. To start with, in regards to inspiration factors, KFC gives its representatives adaptable working hours which may affect staff inspiration. In addition, KFC is so mindful about the significance of acknowledgment which is viewed as one of the greatest desire of workers; subsequently, KFC for the most part perceives its representatives by complimenting for better execution joined by pay rises, welcoming them to decent places outside, sorting out festivals for enormous accomplishments, and other group building exercises, and so forth. As to and development, KFC additionally executes preparing programs for its workers and gives them advancement openings (Hossain, 2012). Second, in connection to cleanliness factors, as specified above, KFC offers advancement and improvement approaches for its staff. Moreover, KFC dependably tries to make agreeable condition amongst supervisors and representatives. Chief's criticism is l ikewise viewed as one of the powerful factors to the level of worker inspiration. References Bell, D.E. and Shelman, M.L., 2011. KFC's radical approach to China. Hossain, E., Han, Z. and Poor, H.V. eds., 2012.Smart grid communications and networking. Cambridge University Press. Turner, M., 2011. Diploma in Business and Administrative Management. Curtis, K.R. and McCluskey, J.J., 2007. Consumer preferences for western-style convenience foods in China.China Economic Review,18(1), pp.1-14. Casadesus-Masanell, R. and Heilbron, J., 2015. The business model: Nature and benefits. InBusiness models and modelling(pp. 3-30). Emerald Group Publishing Limited. Pacelle, W., 2016.Humane Economy. HarperCollins Publishers. Varadarajan, R., 2017. Innovating for sustainability: a framework for sustainable innovations management and a model of sustainable innovations orientation.Journal of the Academy of Marketing Science,45(1), pp.14-36. Corporate, W., 2011. History timeline.

Perceived Affect Relationship Of Switching -Myassignmenthelp.Com

Question: Discuss About The Perceived Affect Relationship Of Switching? Answer: Introduction The advance in social media application development caused the new paradigm of e-commerce represented in the social commerce. Social media applications facilitate on-line shopping activities of products and services. Business organizations have to develop their websites on social media, according to consumer preferences to facilitate their transaction in the social context. Social commerce brings e-commerce to the social media context and the social media at the same time could be transferred to the e-commerce website. Although social commerce mainly refers to practicing e-commerce activities within the social media context. Social commerce is mainly dedicated to the social activities as collaboration, information sharing and networking(Huang Benyoucef, 2015). The social interaction of users is due to the wide spread of the social networking sites. Consumers are free to join the social groups of their choice, communicate, share information, knowledge and practices with each other. This social interaction influences the buying behavior of users according to the perceived information from their friends. The social commerce empowered buyers over the sellers. The social support is likely to increase the social commerce activities and influence more buyers, as users make informed contributions among social groups. These interactions are analyzed by business organizations to know the buyers' attitudes and predict their future activities (Hajli Sims, 2015). This report mainly focuses on the opportunities and challenges of the social electronic commerce. It consists of three parts, the first part discusses the possible opportunities of social electronic commerce, the second part analyses the possible problems of social electronic commerce. The third part introduces strategies to reduce risks in social commerce. Opportunities of social electronic commerce The increasing number of social media applications created many opportunities for organizations to developed business models based on the concept of electronic commerce (e-commerce). Social commerce provides a marketplace for users to sell their products on line. Many companies use the social commerce as, Yahoo, eBay and Amazon, as they got the opportunity of user participation to create value from the social networks. The social commerce provides a user centered environment, which creates social interaction as it motivates the users to shop together, which create advantage to the seller represented in increased sales volume, higher level of user engagement and creates strong relations between the organization and the customer (Huang Benyoucef, 2015). Social commerce encourages organizations to provide high quality products, increase the effectiveness of their advertising campaigns and analyze users'preferences to predict the future trends of the market. The social media changed both of the consumer and the companies' roles as the electronic word of mouth marketing has developed. As the word of mouth marketing changed the way the consumers behave is also changed (Jim, et al., 2015). The key to successful social commerce is the social influence of the customers. As the social support from other encourages the user influence to the product. This influence is the driver of the customer decision of buying the product (Wanga Yu, 2017). As a social marketplace, social media encourage users to share information and experiences about shopping products which affects the decisions of their peers.Information sharing between consumers on social media takes place before and after shopping online. It can take the form of rating recommendation or review of the seller or the product. There are a variety of activities that could take place in the social media marketplace as pre-shopping activities, the decision making of shopping and evaluation after-shopping. Accordingly organizations can benefit from these activities in creating their business strategies to improve their performance (Lin, et al., 2017). Social aspect of online shopping Shopping by nature is considered a social activity. The social commerce provides escrow services and accepts guarantees transactions done with the credit card. Social media channel strengths the social nature of the shopping activities in the online shopping activity. It also allows the organizations to take the initiative of the social interaction and to manage the interaction with the customers.Social commerce focuses on the social activities as collaboration and information sharing, unlike the e-commerce, which mainly focuses on the shopping activities.When buyers access the products from social media applications, they can get the information they need from other shoppers' experiences and they gain more knowledge about the purpose of the purpose of their shopping and to make accurate purchasing decision (Lu, et al., 2016). Social resources as a predictor of consumer expertise The information resources available on the social media, when the consumer interacts with one of its applications he can get the information needed to make the buying decision. The type of information the consumers' access to gain knowledge enables the seller to differentiate between the beginner and the expert consumer. Analytics tools can provide the organizations with the type of consumers and their preferences (Barrutia, et al., 2016). Technological support to social commerce The on-line shopping through social media is different from the shopping experience in the offline context. The social commerce provides buyers with informational and emotional support. But in the online context, people do not have human interaction. The technology of social commerce is represented in applications and web 2.0 technologies which influence consumers to participate in blogs, communities and forums. The variety of technological platforms attracts different styles of users, which creates an opportunity for business organizations to choose their target customers (Hajli, 2013). Factors that influence consumer intention in social commerce and creates opportunities for the business organization According toAkman Mishra (2017), the consumer driving factors towards social commerce are as follows: Using social commerce involves security aspects, as consumers need to feel that their transactions are secure. Securing the user access increases the opportunity for shopping and risk reduction. Quality also plays a vital role in making shopping decisions. Trust in the product quality creates reliability. It is important to provide an easy access and make the shopping process enjoying to the shoppers in order to attract them. The easiness and enjoyment assist in the user engagement in the technology mechanism. The social pressure affects the consumers in a positive way when they find support from trusted people within the social network and accordingly, the opportunity of their engagement increases. It is important to shoppers to be satisfied when using the information and communication technology. As social network is the platform, where communication takes place between users and it should be developed on a regular basis to attract users. Also, users should be involved in the development process to ensure that the application satisfies their needs. Satisfaction involves easiness, usefulness, expectations and experiences. Small companies can make use of advanced technology in promoting their products to be able to compete globally and take the opportunity that the social commerce offers to them. They should adopt strategies to promote their brands through social networks. It is important for business organizations to be ethical in their presence on the social network as the perceived ethics affect the shoppers' response and enables better sharing of information among users. Problems of social electronic commerce It is a challenging task for business organizations to make their social platform socially accepted. Organizations have to add features to fulfil the user needs. These features include the logo of the brand, recommended products, reviews and feedback, customized products and discounts. It is important for business organizations to understand the market needs and consumer expectations. The social commerce website of the seller should be evaluated according to users' perspectives of the required social features. The absence of this analysis will lead to the failure of the business strategy of social commerce as it should be based on actual, quality and timely information(Huang Benyoucef, 2015). Trust in social commerce: Almost all of the economic transactions are built on trust. The social commerce platform lacks the rules so users tend to trust the seller when taking the shopping decision. Trust is also the most important factor in e-commerce. The social context can be a source of providing trust or the opposite. In social commerce, trust in the seller is the major aspect then comes the trust in the marketplace.The buyer interaction through the website should create a trust, analysts describe this relationship as similar to the interpersonal interaction. Being able to view the previous purchase actions of buyers, directs the behavior of the buyers according to the perceived information (Lu, et al., 2016). It is important to reduce the perceived risk of the buyers through monitoring their purchasing performance indicators in different modes of transactions (Zheng, et al., 2015). Members intention in social commerce The shared intention among group members reflects the individual intention of the group members. It is considered a collective intention of the entire group. That is why it is considered a social value which influences the group members' behaviors.It is also considered informational value asinteraction among group members includes information sharing, which impact their attitudes and buying behavior (Sun, et al., 2016). Risk of social commerce There are different types of risks that could take place in the social commerce, including, product, channel and social related risk. The product-related risk, concerns with whether the product specifications meet the consumer expectations or fail to do this. The channel-related risk concerns with the consumer's feeling towards the online buying process, which could be positive or negative.The social-related risk concerns with the buyer attitude with regard to the opinion of his family members or friends.Accordingly, new consumers or pad experienced consumers have high perceived risk towards the social commerce. On the opposite, when the consumer is loyal, his perceived risk is low and the switching cost will be positive(Yen, 2010). Security of social commerce The vendor behavior should be security related. Securing personal and financial information is a very important issue. Security actions include, privacy control, confidentiality control, authentication control and data integrity control. The user perceived security controls his buying behavior. If the users feel safe and their personal information is protected, then confident expectation will be gained.The perceived security is highly related to trust, as the received security increases the trust increases (Choi Nazareth, 2014). Electronic word of mouth The credibility of information is important to the electronic word of mouth in the online context. If the users trust the social commerce website, it is more likely for them to spread electronic word of mouth about the company activities. High level of interaction on the social website, creates an opportunity to the electronic word of mouth behavior to spread(Shi Chow, 2015). Culture in social commerce The social media marketplace makes it easy to define the various communities and cultures. It provides a challenge to the sellers to satisfy the individuals' needs according to their culture and privacy protection. Individuals' culture may be related to high perceived risk towards financial transaction security or personal information protection through the shopping transaction process. Also, it is important for sellers to differentiate between public and private users in the online context (Gajendra Wang, 2014). Social media and brand engagement Brand engagement in social commerce is considered an effective tool for business organizations to spread worldwide. The challenge exists in the fact that social media were created to people not to spread brands. Brands are mainly speeded by electronic word of mouth. The problem is the brand engagement has no measurement either inside the organization or in the social media platform. Accordingly, it is better to organizations try to understand how brand engagement happens and attract more users to the brand. Many forms of engagement do exist, as photo sharing, blogs, videos, chat rooms and forums (Schultz Peltier, 2013). Strategies to reduce risks in social commerce Organizations should be aware that social commerce is challenging to them, as problems may occur and spread widely among users worldwide. There should be a strategy to deal with such cases of crisis to deal with them and reduces their impact. The problem may occur due to information insecurity; in this case, technical handling is necessary at the time of occurrence. It is also considered a responsibility of the consumer to protect his information in the online context; this could be done by using the latest security software and safe browsers while making online transactions (Vos, et al., 2014). The corporate social responsibility (CSR) plays a role in improving business organizations' social commitment, including, their presence in the inline context. CSR assists in keeping the ethical standards of the organizations (Farrokhnia Keith, 2013). Social commerce provides a marketplace for users to sell their products on line.The social commerce provides a user centered environment, which creates social interaction as it motivates the users to shop together. It also, encourages organizations to provide high quality products and increase the effectiveness of their advertising campaigns. Research Methodology: Accordingly, this chapter intends to give an insight into the research approach, research tools and technique as well as research philosophy that will guide the systematic process of collecting and analysing the research data. Research Philosophy: Research philosophy is an important concept as it explains the set of beliefs underlying the research approach. While there are three distinct kinds of research philosophy- Positivism, Interpretivism and Realism, the present research project will employ the use of Interpretivism. This research philosophy has been chosen here because the ulterior aim of the research is to not merely to test the validity of any hypothesis, but to develop knowledge and gain insight into the research issue. The Interpretivism approach will help in gaining an empathetic understanding and in-depth analysis of possible advantages and potential risks of utilizing social e-commerce in business (Mackey and Gass 2015). In order to understand the opportunities and risks of outsourcing business activities, it is important to see the situation and interpret the issue through the minds of the managers of social e-commerce using organizations. Research Approach: The research approach is also an integral part of any research method, and it helps in offering an insight into the basic plans and procedures which are being used in the research process. There are primarily two different kinds of research approach which are Inductive Research Approach and Deductive research Approach. While the deductive research approach intends to test the validity of a theory, the inductive approach is concerned with the exploration of new facts and generation of new ideas (Taylor et al. 2015). Since this research does not intent to test the validity of any hypothesis, but rather simply intends to develop knowledge about the possible risks and opportunities of social e-commerce in business, inductive approach will be chosen. The inductive method will help in developing a pattern of meaning and exploring the important facts regarding the prospects and scope of application of the social e-commerce system in business. Method of Data Collection: The data collection method is the most important method in the research process, as it helps in selecting the appropriate method of collecting research information that will be analysed for deriving reliable conclusion. There are two kinds of data collection methods- qualitative data collection method and quantitative data collection method. The qualitative data collection method will be adopted for the present research, because the present research intends to uncover and explore the research topic in greater depth, and hence a more holistic understanding of the research issue is important (Flick 2015). Quantitative data collection method has been omitted here because statistical data will have no role to play here. The qualitative method will be chosen because it will help in developing an understanding of the behaviour and attitudes of the consumers, and how the same is affected by the availability of products on the social networking sites. Any kind of factual and statistical data is not required here. Hence, accordingly the data will be collected by conducting a review of the existent academic literature as well as by arranging a qualitative focus group interview with the managers of a chosen organization- SnapCap that also uses the social e-commerce platform to promote its products and attract consumer attention (Brinkmann 2014). It is important to note in this connection that there are two kinds of data that can be used in any research- the first hand data, collected by the researcher, also known as the primary data, and the second-hand data collected by other researchers and scholars in the past, that can be utilized for the present study, and is known as the secondary data. The present research employs the use of both primary as well as secondary data (Silverman 2016). Primary data will be used while collecting the data directly from the responses of the interviewees, the managers of SnapCap, while the secondary data will be collected, while reviewing the existent past research papers, academic journal publications, and business reports of companies like Yahoo and Amazon that actively exploit this social platform. Sample Size and Sampling Technique: The sampling technique is highly important in the process of conducting a research as it helps in the effective selection of suitable study participants, so that the data collected through the responses of the interviewees, can ensure validity of the findings. Since focus group interview has been selected as a data collection method, the purposeful sampling technique will be used for the research. This technique is widely used in the qualitative research methods, which involves the identification and selection of the respondents, who are likely to possess maximum knowledge and experience about a particular phenomenon (Panneerselvam 2014). Accordingly, the respondents chosen for this research are the managers of SnapCap, an emerging Australian online retail company that utilizes social media for the promotion of its products. The managers will have adequate knowledge regarding the possible opportunities and potential risks of using social networking sites in the context of e-commerce transactions. Accordingly, the sample number chosen is 10. Data Analysis Method: The qualitative data collected through review of the articles will be analysed by the interpretation of the research information available in order to understand any underlying patterns and common trends (Blumberg et al. 2014). For analysing the data collected through the interview, the conceptualization technique will be followed whereby the general and abstract data will be collected from the research, and the same will be used to explain how they help to explain the specific phenomenon under study. Reliability and Validity of the Findings: Reliability and validity are two important issues in any research. Qualitative research is often criticized for lacking the scientific rigours that makes the research authentic and reliable. In order to keep the conclusion error-free and reliable, the present research will confirm the data collected through the review of academic literature, by comparing the results and findings with the responses of the interviewees selected for the interview. Further, to reduce and eliminate research bias, the researcher will engage with other researchers as well. Research Limitation Although the research will be taken with much care, yet it may not be free from a few limitations. Accordingly, the first limitation of this research is that it is completely reliant on the use of qualitative data, and does not employ the use of quantitiave data, that can reduce the reliability and authenticity of the findings less reliable. Next, the sample size is too small (10), and hence it cannot be ensured that this small sample size will be able to represent the perspectives of the entire target population. Next, the interview questions may be formulated such that it leads to biased and influenced responses from the respondents ends. Timeline The entire research process is divided into various research activities that will be accomplished over a period of fourteen weeks. Accordingly, a Gantt chart has been provided below that will give an insight into the research activities and the estimated time to be taken in order to complete the same. Research Activity Week 0 to 2 Week 3 to 6 Week 7 to 8 Week 9 to 10 Week 14 Literature Review Conduction of Interview Data Analysis Deriving the Conclusion and Checking the Reliability of the Project Findings Completion of the Project Conclusion It is clearly evident from the above discussion that this chapter offers a detailed idea about the research methodology that will be used in order to conduct this study. With every points and sub points it has been shown with proper justification why the researcher has used that particular methodology. Reference Akman, I Mishra, A 2017, 'Factors influencing consumer intention in social commerce adoption', Information Technology People, 30(2), pp. 356-370. Barrutia, J, Paredes, M Echebarria, C 2016, 'Value co-creation in e-commerce contexts: does product type matter?', European Journal of Marketing, 50(3), pp. 442-463. Blumberg, B.F., Cooper, D.R. and Schindler, P.S., 2014.Business research methods. McGraw-hill education. Brinkmann, S., 2014. Interview. InEncyclopedia of Critical Psychology(pp. 1008-1010). Springer New York. Choi, J Nazareth, D 2014 'Repairing trust in an e-commerce and security context: an agentbased based modeling approach', Information Management Computer Security, 22(5), pp. 490-512. Farrokhnia, F Keith, C 2013, The accountability challenge to global e-commerce: The need to overcome the developed-developing country divide in WTO e-commerce policies. In: Principles and strategies to balance ethical, social and environmental concerns with corporate requirements. Emerald Group Publishing Limited, pp. 161-181. Flick, U., 2015.Introducing research methodology: A beginner's guide to doing a research project. Sage. Gajendra, S Wang, L 2014, 'Ethical perspectives on e-commerce: an empirical investigation', Internet Research, 24(4), pp. 414-435. Hajli, M 2013, 'A research framework for social commerce adoption', Information Management Computer Security, 21(3), pp. 144-154. Hajli, N Sims, J 2015, Social commerce: The transfer of power from sellers to buyers', Technological Forecasting Social Change, Vol. 94, p. 350358. Huang, Z Benyoucef, M 2015,'User preferences of social features on social commerce User preferences of social features on social commerce',Technological Forecasting Social Change, Vol. 95, p. 5772. Jim, y, Shen, J Chang, C 2015, 'Electronic service quality of Facebook social commerce and collaborative learning',Computers in Human Behavior, Vol. 51, p. 13951402. Lin, X, Li, Y Wang, X 2017,'Social commerce research: Definition, research themes and the trends',International Journal of Information Management, Vol. 37, p. 190201. Lu, B, Fan, W Zhou, M 2016,'Social presence, trust, and social commerce purchase intention: An empirical research',Computers in Human Behavior, Vol. 56, pp. 225-237. Mackey, A. and Gass, S.M., 2015.Second language research: Methodology and design. Routledge. Panneerselvam, R., 2014.Research methodology. PHI Learning Pvt. Ltd.. Schultz, D Peltier, J 2013,'Social media's slippery slope: challenges, opportunities and future research directions',Journal of Research in Interactive Marketing, 7(2), pp. 86-99. Shi, S Chow, W 2015,'Trust development and transfer in social commerce: prior experience as moderator',Industrial Management Data Systems, 115(7), pp. 1182-1203. Silverman, D. ed., 2016.Qualitative research. Sage. Sun, Y, Kee, K, Fan, C, Lu, Y, Gupta, S 2016,'Does social climate matter? On friendship groups in social commerce',Electronic Commerce Research and Applications, Volume 18, p. 3747. Taylor, S.J., Bogdan, R. and DeVault, M., 2015.Introduction to qualitative research methods: A guidebook and resource. John Wiley Sons. Vos, A, Marinagi, C, Trivellas, P, Eberhagen, N, Giannakopoulos, G, Skourlas, C 2014,'Electronic service quality in online shopping and risk reduction strategies',Journal of Systems and Information Technology, 16(3), pp. 170-186. Wanga, Y Yu, C 2017,'Social interaction-based consumer decision-making model in social Commerce: The role of word of mouth and observational learning',International Journal of Information Management, Volume 37, p. 179189. Yen, Y 2010,'Can perceived risks affect the relationship of switching costs and customer loyalty in e?commerce?',Internet Research, 20(2), pp. 210-224. Zheng, H, Hung, J, Lin, Z Wu, J 2015,'The value of guarantee in service e-commerce',Nankai Business Review International, 6(1), pp. 82-102.

The broadsheet article Essay Example

The broadsheet article Paper The broadsheet article is written in a very formal way. It does not include abbreviations such as doesnt or wasnt. The broadsheet article shows little emotive language, and no opinion. Once you have read the whole article, you can see that the article is divided up with all the negative points stated first and all the positive points about the camp in the later paragraphs. However this is not shown through the narration of the journalist, but through the different facts and different interviews included. The journalist has included quotations from several sources, each with different opinions. Lots of research has gone into the balanced piece of writing. The change in facts included and the impression this has on the reader is deepened by the fact that the management is commented on in the section showing good points about the camp. The article mentions that it is manages by the educational manager at Butlins, Jeffery Stone where as the tabloid only refers to the entertainment manager. This may be a factual error on either part, or both journalists could have chosen to exclude one of the managers to create a certain effect. The tabloid could be excluding the education manager to give the impression that the camp is run by some one who does not know anything about education, and the broadsheet excluding the entertainment manager to try to create the impression that it is run by a qualified education manger. In the later paragraphs of the tabloid, that journalist uses another techniques to manipulate the readers opinion. He repeats the phrase supposed to four times, This emphasises the overall effect that the camp is not really doing what it was hoped it would. We will write a custom essay sample on The broadsheet article specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on The broadsheet article specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on The broadsheet article specifically for you FOR ONLY $16.38 $13.9/page Hire Writer The article also uses quotation marks to persuade the reader, By putting speech marks around field courses, it creates the impression that this is not classed as a real field trip as it is not educational. There are also other characteristics which show that this is a tabloid article. The author writes, No marks .. who waste public funds on such tomfoolery. This is written to make the reader angry about what the public funds are being spent on. The layout of the tabloid is designed in such a way as to enable it possible to have four paragraphs in the final column. The first column starts with, Full Marks, and talks about how much Butlins have benefited from the scheme. The other paragraphs which follow this all begin with, No marks. These then talk about the others involved in the scheme. By repeating, No marks so many times, it creates the impression that the whole thing was a bit of a shambles and disorganised. In the final paragraph, the journalist makes a remark which attacks the teacher, parents and local authorities involved with the project. By using the phrase, No marks it shows that he not impressed with the people involved with the scheme. Both of the articles mention Hi-di-hi, The tabloid uses it in its headline, and the broadsheet in its final paragraph, however I do not feel that they are after the same effect. When it is read in context in the tabloid article, it is one of the first emotive words used. Word order is a common technique used in tabloid writing, and by placing it first, emphasis is placed on it. The Broadsheet places this as a joke at the end, and I feel that this has no meaning or depth, but is just simply a joke added in as a small light hearted piece of humour. The newspapers are not written to rival each other. They are both targeted at different audiences. I think it is important to realise that the tabloid article was published several days before the broadsheet one, and therefore the broadsheet article journalist would have had more time to put his story together. I feel that the tabloid has written his article in the way he has and included the facts he has because he knows that he will sell more newspapers the British public loves a scandal!